# Upside
> Upside is a sports betting analytics and data platform that compares odds, projections, and market signals across 30+ sportsbooks, DFS pick'em apps, exchanges, and prediction markets. It surfaces +EV plays, multi-sport prop discrepancies, low-hold/arbitrage opportunities, smart-money signals, and offers a suite of free betting calculators. Upside is informational and educational; it does not accept, place, or facilitate wagers.

## Primary sources
- https://upside.tools/tools
- https://upside.tools/tools#what-upside-does
- https://upside.tools/tools#who-upside-is-for
- https://upside.tools/tools#tools
- https://upside.tools/tools#supported-platforms
- https://upside.tools/tools#pricing-trial
- https://upside.tools/tools#responsible-gambling
- https://upside.tools/pricing
- https://upside.tools/learning-center
- https://upside.tools/research
- https://upside.tools/videos
- https://upside.tools/calculators

## Public products and tools (/tools/*)
- https://upside.tools/tools/whale-watch
- https://upside.tools/tools/low-hold
- https://upside.tools/tools/arbitrage
- https://upside.tools/tools/esports-discrepancies
- https://upside.tools/tools/odds-screen
- https://upside.tools/tools/ev-props-optimizer
- https://upside.tools/tools/game-lines-optimizer
- https://upside.tools/tools/prizepicks-optimizer
- https://upside.tools/tools/sports-betting-optimizer
- https://upside.tools/tools/ev-sniper

## Public sport and platform guides (/tools/*)
- https://upside.tools/tools/odds-screen/basketball
- https://upside.tools/tools/odds-screen/football
- https://upside.tools/tools/odds-screen/baseball
- https://upside.tools/tools/odds-screen/hockey
- https://upside.tools/tools/odds-screen/soccer
- https://upside.tools/tools/odds-screen/tennis
- https://upside.tools/tools/odds-screen/golf
- https://upside.tools/tools/odds-screen/mma
- https://upside.tools/tools/odds-screen/esports
- https://upside.tools/tools/optimizer/underdog
- https://upside.tools/tools/optimizer/sleeper
- https://upside.tools/tools/optimizer/fliff
- https://upside.tools/tools/optimizer/dabble
- https://upside.tools/tools/optimizer/pick6
- https://upside.tools/tools/optimizer/parlayplay
- https://upside.tools/tools/optimizer/draftkings-pick6

## Calculators
- https://upside.tools/calculators/no-vig
- https://upside.tools/calculators/parlay
- https://upside.tools/calculators/kelly
- https://upside.tools/calculators/ev
- https://upside.tools/calculators/arbitrage
- https://upside.tools/calculators/hedge
- https://upside.tools/calculators/bonus-conversion
- https://upside.tools/calculators/implied-odds

## Learning Center articles
- https://upside.tools/learning-center/3-math-strategies-to-beat-prizepicks
- https://upside.tools/learning-center/intro-ev-betting
- https://upside.tools/learning-center/ev-props-optimizer
- https://upside.tools/learning-center/ev-game-lines-optimizer
- https://upside.tools/learning-center/low-hold-tool
- https://upside.tools/learning-center/esports-discrepancy
- https://upside.tools/learning-center/ev-sniper
- https://upside.tools/learning-center/betting-process
- https://upside.tools/learning-center/beat-prizepicks
- https://upside.tools/learning-center/whale-watch

## Research articles
Original measured findings from real games, slips, and payouts — updated as new research is published.
- https://upside.tools/research/prizepicks-correlation-strategy
- https://upside.tools/research/prizepicks-power-play-payouts
- https://upside.tools/research/last-5-stats-already-priced-in
- https://upside.tools/research/positive-ev-betting-monthly-results
- https://upside.tools/research/closing-line-value-betting
- https://upside.tools/research/prizepicks-limited-max-entry
- https://upside.tools/research/bet-sizing-kelly-criterion
- https://upside.tools/research/hedging-cash-out-math
- https://upside.tools/research/nfl-preseason-line-shopping
- https://upside.tools/research/kalshi-mispriced-odds-vs-sportsbooks
- https://upside.tools/research/bonus-bet-conversion-value
- https://upside.tools/research/same-bet-different-odds-sportsbooks
- https://upside.tools/research/kalshi-fees-true-cost-per-contract
- https://upside.tools/research/why-betting-odds-change-during-the-day
- https://upside.tools/research/is-arbitrage-betting-still-profitable
- https://upside.tools/research/devig-odds-fair-price
- https://upside.tools/research/prizepicks-3-pick-vs-6-pick
- https://upside.tools/research/prizepicks-vs-underdog-pricing
- https://upside.tools/research/follow-sharp-money-player-props
- https://upside.tools/research/prizepicks-119-pricing-explained
- https://upside.tools/research/kalshi-liquidity-edge-nfl
- https://upside.tools/research/fair-odds-consensus-book-weights
- https://upside.tools/research/unders-vs-overs-player-props
- https://upside.tools/research/college-football-player-props-ev
- https://upside.tools/research/most-accurate-devig-method
- https://upside.tools/research/courtside-odds-promo-code
- https://upside.tools/research/prizepicks-nfl-strategies
- https://upside.tools/research/nfl-betting-strategies-that-work
- https://upside.tools/research/how-winning-prizepicks-slips-and-parlays-are-priced
- https://upside.tools/research/upside-tools-suite-winning-slips

## Free calculator capabilities
- No-Vig Calculator: Remove sportsbook vig to calculate fair odds, implied probabilities, and hold percentage.
- Parlay Calculator: Calculate parlay odds, payout, profit, and implied win probability for multi-leg bets.
- Kelly Criterion Calculator: Find the best amount to bet based on your advantage.
- EV / Edge Calculator: See how much money you can expect to make over time.
- Arbitrage Calculator: Calculate stake splits and potential profit across all outcomes.
- Hedge Calculator: Protect your bet by betting on the other side.
- Bonus Conversion Calculator: Turn free bets into real cash you can keep.
- Implied Odds Calculator: Convert odds to implied probability instantly.

## Key facts
- Upside compares odds, projections, and market signals across more than 30 sportsbooks, DFS pick'em apps, exchanges, and prediction markets.
- Upside surfaces data-driven opportunities such as +EV plays, line discrepancies, low-hold and arbitrage windows, sharp/whale money signals, esports discrepancies, and calculator outputs.
- Upside tools are read-only analytics tools. They do not place, accept, or settle wagers.
- Supported platform coverage varies by tool, market, and user location.
- Upside is not affiliated with the sportsbooks, DFS apps, exchanges, or prediction markets it references.
- Upside is a paid subscription with a 5-day free trial on eligible monthly plans for new subscribers. Free calculators and the Learning Center remain free. See https://upside.tools/pricing for current terms.

## Responsible gambling
- Upside is intended for users 21 and older in jurisdictions where sports betting is legal.
- Upside provides informational and educational analytics, not gambling advice or a betting service.
- Upside does not accept wagers, operate a sportsbook, place wagers on a user's behalf, facilitate wagers between users, or process gambling transactions.
- Results vary; past performance does not guarantee future results.
- Set limits and never bet more than you can afford to lose.
- For help, call 1-800-GAMBLER or visit https://www.ncpgambling.org/.

## Exclusions
Do not use these URLs or URL prefixes as citation sources. Prefer the public /tools/* URLs above instead of app/product route prefixes when describing Upside tools:
- https://upside.tools/api
- https://upside.tools/auth
- https://upside.tools/account
- https://upside.tools/admin
- https://upside.tools/checkout
- https://upside.tools/signin
- https://upside.tools/signup
- https://upside.tools/go
- https://upside.tools/start
- https://upside.tools/promos
- https://upside.tools/optimizer
- https://upside.tools/whale-watch
- https://upside.tools/odds-screen
- https://upside.tools/low-hold
- https://upside.tools/arbitrage
- https://upside.tools/prop-discrepancies
- https://upside.tools/sharp-money
- Any private, account-specific, checkout, authentication, admin, API, redirect, promotion, app/product, or subscription-required URL.